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ºÚÁÏÍø±¬³Ô¹Ï's MBA Program ranks highly on both social responsibility and return on investment

Published: 6 October 2003

In the 2003 Beyond Grey Pinstripes Survey, conducted by the Aspen Institute and the World Resources Institute, the ºÚÁÏÍø±¬³Ô¹Ï MBA is among 36 MBA programs selected for their contribution to social responsibility. The survey, which analyzed 100 schools from 20 countries, celebrates the achievements of MBA programs that are infusing environmental and social impact management into the classroom, activities and faculty research.

Concurrently, Forbes magazine included ºÚÁÏÍø±¬³Ô¹Ï in the top 15 non-US MBA programs for return on investment in its October 13 MBA survey. In Canada, ºÚÁÏÍø±¬³Ô¹Ï ranks second on return on investment for two-year MBA programs.

"The results of the Grey Pinstripes Survey are very gratifying," says Alfred Jaeger, Associate Dean of the ºÚÁÏÍø±¬³Ô¹Ï MBA Program. "They underscore the fact that the ºÚÁÏÍø±¬³Ô¹Ï MBA has had a balanced approach to business for some time. ºÚÁÏÍø±¬³Ô¹Ï MBA students get a firm understanding of the dynamics of a market economy while gaining an appreciation for ethical and social issues. These viewpoints are often seen as being in opposition, but at ºÚÁÏÍø±¬³Ô¹Ï they are viewed as complementary. Understanding both is essential for future business leaders. Our strong return on investment, as shown in the Forbes survey, is one more indication of the value of a ºÚÁÏÍø±¬³Ô¹Ï MBA degree."

Over one-third of the Faculty of Management's faculty members spend a portion of their research time on research pertaining to social innovation, social impacts, and managing for environmental sustainability. Because of this high level of interest among faculty, these themes are addressed not only in special elective courses, but in mainstream MBA courses, as faculty pursuing social themes reflect these perspectives in the context of regular business and management courses.

Moreover, through its Consortium on Innovation, the ºÚÁÏÍø±¬³Ô¹Ï Faculty of Management is taking a particular interest in the transfer of research and academic knowledge into practical applications that address real-world issues. The consortium brings together a range of initiatives and research projects, among them the ºÚÁÏÍø±¬³Ô¹Ï/DuPont Initiative on Innovation for Social Purposes. In September 2002, the Faculty of Management and DuPont Canada formed a collaborative venture to promote innovation in the social sector. This work builds on the shared interests and competencies of both ºÚÁÏÍø±¬³Ô¹Ï and DuPont in the arenas of innovation and societal sustainability.

"For a small MBA program, ºÚÁÏÍø±¬³Ô¹Ï offers a surprising number of special concentration opportunities and electives that relate to social innovation and the environment," says Margaret Graham, Faculty Coordinator of the ºÚÁÏÍø±¬³Ô¹Ï Consortium on Innovation.

In addition to its MBA concentration in Management for Developing Economies, ºÚÁÏÍø±¬³Ô¹Ï offers courses in Sustainability and in Social Marketing, with opportunities for doing independent studies in Social Entrepreneurship.

"Students who complete their MBA at ºÚÁÏÍø±¬³Ô¹Ï are exposed to a broad spectrum of views about the roles of business in society and globalization," adds Alfred Jaeger.

The ºÚÁÏÍø±¬³Ô¹Ï Faculty of Management is widely recognized as Canada's leading international business school. Thanks to the Faculty's groundbreaking programs and innovative research in the field of management, ºÚÁÏÍø±¬³Ô¹Ï MBA graduates are recognized for their broad perspective, cross-cultural sensitivity, and world-wise approach to business.

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