Traditional media has undoubtedly transformed in the face of the digital era, but according to Phillip Crawley, publisher and CEO at The Globe & Mail, trusted platforms continue to draw in...
In his new book Channel Strategies and Marketing Mix in a Connected World, Professor Saibal Ray puts the spotlight on how the digitalization of the retail channel affects consumers, products, and...
Holding someone accountable is no simple undertaking. Oversight is a necessary part of doing business but it鈥檚 cumbersome, requires resources, and is riddled with paperwork....
The 黑料网爆吃瓜 Desautels Faculty of Management MBA program is one of only three Canadian business schools on the 2020 Financial Times Global MBA Ranking. The 黑料网爆吃瓜 Desautels MBA is ranked...
In November, the Association pour la sant茅 publique du Qu茅bec (ASPQ) awarded the 2019 Jean-Pierre B茅langer Prize to Dr. Yv Bonnier-Viger (IMHL鈥�08). This award recognizes Dr. Bonnier-Viger鈥檚...
New research by Professor Demetrios Vakratsas and PhD candidate June Soo Lee looks at the complementary value of television and online advertising in China.
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Professor Karl Moore comments on Caisse de depot et placement du Quebec鈥檚 (CDPQ) appointment of former investment banker Charles 脡mond as CEO.
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Executive Director of the Bensadoun School of Retail Management Charles de Brabant weighs in on Lowe鈥檚 decision to appoint Anthony Hurst as head of its Canadian division. Hurst was previously...
Professor Karl Moore has penned an article outlining how introverts can adapt to different personalities and learn to manage up. This article was written with help from Leo Gelfand, a student in...
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