Vivek Astvansh
Title: Associate Professor of Quantitative Marketing and Analytics
Research areas: Advertising, Behavioural Strategy, Big Data & Machine Learning, Brand Equity, Branding, Business Analytics & IT, Business-IT Alignment, Business Value of IT Innovation & Social Media, Career Management, China, Competitive Strategy, Consumer Behaviour, Consumer Decision Making, Consumer Psychology, Corporate Governance, Corporate Strategy, Credit Risk, Data Analytics, Data Science, Dispute Resolution, Dynamic Pricing & Inventory Control, Empirical Operations-Finance Interface, Employment Relations, Environmental Perceptions & Attitudes, Firm Capabilities, Firms' Disclosure Activities, Firms Scope, Geographic Strategy
Maxime Cohen
Title: Professor of Retail and Operations Management; Academic Director, Bensadoun School of Retail Management
Academic title(s): Scale AI Chair in Data Science for Retail
Research areas: Data Science, Empirical/Behavioral Operations Management, Field Experiments, Platform for Online Marketplaces, Pricing & Revenue Management, Retail
Setareh Farajollahzadeh
Title: Assistant Professor, Operations Management
Research areas: Data Science, Platform for Online Marketplaces, Pricing & Revenue Management, Sustainable and Socially Responsible Operations
Yu Ma
Title: Professor, Marketing; Bensadoun Faculty Scholar; Academic Director of the 黑料网爆吃瓜 Institute of Marketing (MIM); Director of the 黑料网爆吃瓜 Centre for the Convergence of Health and Economics (MCCHE)
Research areas: Big Data & Machine Learning, Consumer Decision Making, Data Science, Food Marketing, Retailing, Sustainable and Socially Responsible Operations
