ºÚÁÏÍø±¬³Ô¹Ï follows specific logo usage and brand guidelines.
Brand guidelines for ºÚÁÏÍø±¬³Ô¹Ï were developed to create a visual identity that reflects the prestige and reputation of the university. Marketing and communications professionals at ºÚÁÏÍø±¬³Ô¹Ï led the development of these brand guidelines, which reflect the overall mission of the university and build on its reputation as a leader in online higher education for working adults. Maintaining the integrity of the university name, marks, and logos is essential to protecting its brand identity and reputation.
Standards and Usage
Below you’ll find guidelines on brand and logo standards and usage. We appreciate your support in protecting and promoting the ºÚÁÏÍø±¬³Ô¹Ï brand.
- Logo & Brand Standards: Know the standards for ºÚÁÏÍø±¬³Ô¹Ï text content, visual identity, and logo usage.
- Terms of Use: Read the official terms for the usage of ºÚÁÏÍø±¬³Ô¹Ï logo and branding. Â
Do Not Use . . .
Following the transition of the university name and logos, we ask that you refrain from using or discontinue use of:
- "UMUC"
- "University of Maryland University College"
- Prior logos or marks pertaining to "University College" or "UMUC," including the swish, cupola, or three-line mark